# The Story Behind: Runway

# The Story Behind: AT&T’s ‘It Can Wait’ Campaign

# A Brighter Branding Idea: Kargo Lighthouse

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## Alana Kopelson

##### [The Power of Three: AI, Creative and Data Drive Better Business on Meta](https://blog.kargo.com/the-power-of-three-ai-creative-and-data-drive-better-business-on-meta)

By

[Alana Kopelson](https://blog.kargo.com/author/alana) on August 1, 2024

Ready or not, Q4 is almost here. Once again, marketers find themselves contemplating the perennial quandary: will this be a time of opportunity embraced or opportunity lost? So much is on...
