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Bradley Umane
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.jpg)](https://blog.kargo.com/the-story-behind-ctv-moments)
The Story Behind: CTV Moments
By
Bradley Umane on June 18, 2025
In the ever-evolving digital advertising landscape, it's paramount for brands to stay ahead of the curve by seizing innovative opportunities that not only capture attention but also...
.png)](https://blog.kargo.com/digital-shopping-perfected)
Digital Shopping Perfected
By
Bradley Umane on January 15, 2025
How Kargo’s new Lighthouse Explorer Recreates the Showroom for Retail & Fashion Brands
.png)](https://blog.kargo.com/safety-first-ctv-transparency-is-key-to-protecting-brand-reputation)
Safety First: CTV Transparency Is Key to Protecting Brand Reputation
By
Bradley Umane on April 29, 2024
In light of declining traditional TV viewership, the significance of CTV has only magnified, with projections indicating that ad spending is set to soar to nearly $41 billion by 2027. This...
.png)](https://blog.kargo.com/ctv-recharts-course-advertising-future)
CTV Recharts the Course for Advertising's Future
By
Bradley Umane on June 1, 2023
There is simple comfort in returning home and relaxing in front of the TV. After a long day at work and the never-ending doom scroll on social media, escaping into your favorite TV show is...
.png)](https://blog.kargo.com/story-behind-enhanced-pre-roll)
The Story behind: Enhanced Pre-Roll
By
Bradley Umane on February 28, 2023
While video advertising has certainly come a long way, the advertising industry as a whole is just beginning to scratch the surface of video’s potential as a powerful vehicle to reach...
Staying Brand-Safe in a Social World
By
Bradley Umane on December 20, 2022
How often do you find yourself flocking to Twitter or Instagram to get breaking news and hot gossip? Today, social media drives news cycles; celebrities, politicians, and brands share...
Four Fearful Strategies to Avoid to Survive Economic Instability
By
Bradley Umane on September 14, 2022
Global crisis. A widespread pandemic. Rising inflation. The past few years have definitely put businesses and consumers through the wringer. As we face another recession (or continue to be...