# The Story Behind: Runway

[Continue Reading](https://blog.kargo.com/story-behind-runway)

# The Story Behind: AT&T’s ‘It Can Wait’ Campaign

[Continue Reading](https://blog.kargo.com/att-itcanwait)

# A Brighter Branding Idea: Kargo Lighthouse

[Continue Reading](https://blog.kargo.com/more-for-brands-to-love-with-kargos-lighthouse)

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### Articles

##### [H2 2026: New Holiday Season. New Playbook.](https://blog.kargo.com/h2-2026-commerce-predictions)
By [Austin Gilliland](https://blog.kargo.com/author/austin-gilliland) on June 17, 2026
As we head into H2’26, Kargo's data and external market signals are pointing to a landscape that looks familiar on the surface but is fundamentally more complex underneath. Here is what the...
[Continue Reading](https://blog.kargo.com/h2-2026-commerce-predictions)

##### [Chatgpt is where your consumers are. now kargo puts you there, too.](https://blog.kargo.com/chatgpt-ads-kargo-integration)
By [Rhea Rizk](https://blog.kargo.com/author/rhea-rizk) on June 15, 2026
Kargo is constantly pushing the boundaries of where brands can show up. That means bringing brands into the best emerging media environments and surfaces. We’re thrilled to announce that...
[Continue Reading](https://blog.kargo.com/chatgpt-ads-kargo-integration)

##### [Meta’s Performance Marketing Summit 2026: What Marketers Need to Know](https://blog.kargo.com/metas-performance-marketing-summit-2026-what-marketers-need-to-know)
By [Austin Gilliland](https://blog.kargo.com/author/austin-gilliland) on May 27, 2026
Meta’s Performance Marketing Summit made one thing clear: AI is amplifying marketing fundamentals, not replacing them. As Meta’s systems take on more...
[Continue Reading](https://blog.kargo.com/metas-performance-marketing-summit-2026-what-marketers-need-to-know)

##### [The Creative Advertising Technologies Landscape, Q2 2026](https://blog.kargo.com/creative-determines-medias-performance-forrester-report)
By [Kargo](https://blog.kargo.com/author/kargo) on May 26, 2026
Creative Determines Media’s Performance: Kargo Included in Creative Advertising Technologies Landscape from Major Research Firm.
[Continue Reading](https://blog.kargo.com/creative-determines-medias-performance-forrester-report)

##### [Performance, Speed, and Trust - Imagine the Possibilities](https://blog.kargo.com/performance-speed-and-trust-imagine-the-possibilities)
By [Alena Morris](https://blog.kargo.com/author/alena-morris) on May 15, 2026
There were a record 7,500 people at Possible this year and the energy was incredible. Possible is now a true player in the ad-tech event lineup.
[Continue Reading](https://blog.kargo.com/performance-speed-and-trust-imagine-the-possibilities)

##### [As AI Grows, So Do Sustainability Concerns](https://blog.kargo.com/as-ai-grows-so-do-sustainability-concerns)
By [Joe Lanzerotti](https://blog.kargo.com/author/joe-lanzerotti) on April 28, 2026
In July 2024, I published a Kargo blog post titled “AI Is Hot. Literally.”...
[Continue Reading](https://blog.kargo.com/as-ai-grows-so-do-sustainability-concerns)

##### [Why Brands Miss the Moment on Social](https://blog.kargo.com/why-brands-miss-the-moment-on-social)
By [Alena Morris](https://blog.kargo.com/author/alena-morris) on April 13, 2026
Originally featured in Advertising Week.
[Continue Reading](https://blog.kargo.com/why-brands-miss-the-moment-on-social)

##### [Want Quality Outcomes? The Open Web Delivers](https://blog.kargo.com/want-quality-outcomes-the-open-web-delivers)
By [Alena Morris](https://blog.kargo.com/author/alena-morris) on March 25, 2026
AI Search Reduces Open Web Impressions, But Increases Attentional Value.
[Continue Reading](https://blog.kargo.com/want-quality-outcomes-the-open-web-delivers)

##### [Enriching Product Catalogs for Social: Turning Hidden Signals into Performance](https://blog.kargo.com/enriching-product-catalogs-for-social)
By [Stephen Millea](https://blog.kargo.com/author/stephen-millea) on February 26, 2026
Social Commerce Has Outgrown the Standard Product Feed.
[Continue Reading](https://blog.kargo.com/enriching-product-catalogs-for-social)

##### [5 Things Brands Can Do with Agentic AI to Improve Programmatic](https://blog.kargo.com/5-things-brands-can-do-with-agentic-ai-to-improve-programmatic)
By [Alena Morris](https://blog.kargo.com/author/alena-morris) on February 3, 2026
Originally featured in ANA.
[Continue Reading](https://blog.kargo.com/5-things-brands-can-do-with-agentic-ai-to-improve-programmatic)
