Kargo Blog | Creative (3)

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Creative

AD NAUSEUM

Joshua Blum on July 24, 2017

An unfortunate reality today is that people may love certain brands, but not many are interested in their digital advertisements. They can come across as attention-hungry; a turnoff to...

MOBILE ADS: INTRUSIVE OR EFFECTIVE?

AJ Mathew on October 4, 2016

In the mobile ad ecosystem, there are 3 parties to satisfy: advertisers, publishers, and users. Advertisers want effective advertising. Publishers want to attract and retain users. And...