# The Story Behind: Runway [Continue Reading](https://blog.kargo.com/story-behind-runway) # The Story Behind: AT&T’s ‘It Can Wait’ Campaign [Continue Reading](https://blog.kargo.com/att-itcanwait) # A Brighter Branding Idea: Kargo Lighthouse [Continue Reading](https://blog.kargo.com/more-for-brands-to-love-with-kargos-lighthouse) ### Topics - Select a Topic - [All](https://blog.kargo.com/) - [Ad Tech](https://blog.kargo.com/tag/ad-tech) - [Digital Advertising](https://blog.kargo.com/tag/digital-advertising) - [Insider](https://blog.kargo.com/tag/insider) - [Mobile](https://blog.kargo.com/tag/mobile) - [Performance](https://blog.kargo.com/tag/performance) - [Creative](https://blog.kargo.com/tag/creative) - [KargoKnowledge](https://blog.kargo.com/tag/kargoknowledge) - [Knowledge](https://blog.kargo.com/tag/knowledge) - [Programmatic](https://blog.kargo.com/tag/programmatic) - [Publishers](https://blog.kargo.com/tag/publishers) - [Ad Serving](https://blog.kargo.com/tag/ad-serving) - [Kargo](https://blog.kargo.com/tag/kargo) - [Brand Safe](https://blog.kargo.com/tag/brand-safe) - [Addressable](https://blog.kargo.com/tag/addressable) - [Scale](https://blog.kargo.com/tag/scale) - [mobileads](https://blog.kargo.com/tag/mobileads) - [Featured](https://blog.kargo.com/tag/featured) - [APAC](https://blog.kargo.com/tag/apac) - [cookies](https://blog.kargo.com/tag/cookies) - [fraud](https://blog.kargo.com/tag/fraud) - [commerce](https://blog.kargo.com/tag/commerce) - [keepitclean](https://blog.kargo.com/tag/keepitclean) - [snap](https://blog.kargo.com/tag/snap) ##### [Understanding Data Bias in an AI-Driven World](https://blog.kargo.com/understanding-data-bias-in-an-ai-driven-world) By [Haley Massa](https://blog.kargo.com/author/haley-massa) on November 29, 2021 Machine learning and AI have an almost mythical reputation making it hard not to view the algorithms and technologies used as having a sort of divine-like power. But as data-driven... [Continue Reading](https://blog.kargo.com/understanding-data-bias-in-an-ai-driven-world) ##### [Kargo x StitcherAds: A Note From The CEO](https://blog.kargo.com/kargo-x-stitcherads-a-note-from-the-ceo) By [Harry Kargman](https://blog.kargo.com/author/harry-kargman) on October 29, 2021 With a vision that mobile would be at the center of our lives, I founded Kargo almost 20 years ago with a mission to make a global impact on the mobile experience. Prior to the existence... [Continue Reading](https://blog.kargo.com/kargo-x-stitcherads-a-note-from-the-ceo) ##### [Kargo Reinvents Advertising With AI-Driven Contextual Targeting](https://blog.kargo.com/kargo-reinvents-advertising-with-ai-driven-contextual-targeting) By [Kargo](https://blog.kargo.com/author/kargo) on October 7, 2021 As a kid, Chris Keune took notes on the commercials that interrupted his Saturday morning cartoons. He noticed a mismatch between many shows and the products advertised during them. Chris... [Continue Reading](https://blog.kargo.com/kargo-reinvents-advertising-with-ai-driven-contextual-targeting) ##### [Old Navy’s 'Bodequality' is the First Step in Truly Inclusive Commerce](https://blog.kargo.com/old-navys-bodequality-is-the-first-step-in-truly-inclusive-commerce) By [Billie Hirsh](https://blog.kargo.com/author/billie-hirsh) on October 4, 2021 As Featured On WOMENinRETAIL [Continue Reading](https://blog.kargo.com/old-navys-bodequality-is-the-first-step-in-truly-inclusive-commerce) ##### [Goodbye, Cookie. Hello, UID 2.0 (and more)](https://blog.kargo.com/goodbye-cookie.-hello-uid-2.0-and-more) By [Majid Baber](https://blog.kargo.com/author/majid-baber) on September 13, 2021 Type in “end of cookies” in a Google search bar and you get more than 3.5 billion hand-wringing results. The advertising and publishing industries have been OBSESSED with this topic and... [Continue Reading](https://blog.kargo.com/goodbye-cookie.-hello-uid-2.0-and-more) ##### [How To Make Mobile Creative Work In Six Seconds Or Less](https://blog.kargo.com/how-to-make-mobile-creative-work-in-six-seconds-or-less) By [Billie Hirsh](https://blog.kargo.com/author/billie-hirsh) on July 19, 2021 As Featured On The Drum [Continue Reading](https://blog.kargo.com/how-to-make-mobile-creative-work-in-six-seconds-or-less) ##### [Apple's Silent Change To IDFA And What It Means For Advertisers](https://blog.kargo.com/idfa-blog) By [Kargo Insider](https://blog.kargo.com/author/kargo-insider) on June 15, 2021 For tech lovers around the world, Apple’s yearly product launches are as eagerly anticipated as a holiday. OK, so maybe Apple’s 2021 “Spring loaded” event wasn’t universally loved—not... [Continue Reading](https://blog.kargo.com/idfa-blog) ##### [Avoiding A Bad Google Breakup](https://blog.kargo.com/avoiding-a-bad-google-breakup) By [Michael Shaughnessy](https://blog.kargo.com/author/michael-shaughnessy) on June 1, 2021 As Featured OnAdExchanger [Continue Reading](https://blog.kargo.com/avoiding-a-bad-google-breakup) ##### [Small Sites Got NCAA Women’s Basketball News Right](https://blog.kargo.com/small-sites-got-ncaa-womens-basketball-news-right) By [Billie Hirsh](https://blog.kargo.com/author/billie-hirsh) on May 10, 2021 The final March Madness game between Gonzaga and Baylor might not have been as exciting as that last minute half-court shot by Jalen Suggs, but I was still surprised to hear that ratings... [Continue Reading](https://blog.kargo.com/small-sites-got-ncaa-womens-basketball-news-right) ##### [Converging Online and Offline Marketing](https://blog.kargo.com/converging-online-and-offline-marketing) By [Kargo Insider](https://blog.kargo.com/author/kargo-insider) on April 1, 2021 If you're a smaller brand or startup emerging in places like Facebook and Instagram it's easy to think that the only marketing you need to do is online.. right? For instance, Casper... [Continue Reading](https://blog.kargo.com/converging-online-and-offline-marketing)