# The Story Behind: Runway

# The Story Behind: AT&T’s ‘It Can Wait’ Campaign

# A Brighter Branding Idea: Kargo Lighthouse

## Topics  
- Select a Topic  
  - [All](https://blog.kargo.com/)  
  - [Ad Tech](https://blog.kargo.com/tag/ad-tech)  
  - [Digital Advertising](https://blog.kargo.com/tag/digital-advertising)  
  - [Insider](https://blog.kargo.com/tag/insider)  
  - [Mobile](https://blog.kargo.com/tag/mobile)  
  - [Performance](https://blog.kargo.com/tag/performance)  
  - [Creative](https://blog.kargo.com/tag/creative)  
  - [KargoKnowledge](https://blog.kargo.com/tag/kargoknowledge)  
  - [Knowledge](https://blog.kargo.com/tag/knowledge)  
  - [Programmatic](https://blog.kargo.com/tag/programmatic)  
  - [Publishers](https://blog.kargo.com/tag/publishers)  
  - [Ad Serving](https://blog.kargo.com/tag/ad-serving)  
  - [Kargo](https://blog.kargo.com/tag/kargo)  
  - [Brand Safe](https://blog.kargo.com/tag/brand-safe)  
  - [Addressable](https://blog.kargo.com/tag/addressable)  
  - [Scale](https://blog.kargo.com/tag/scale)  
  - [mobileads](https://blog.kargo.com/tag/mobileads)  
  - [Featured](https://blog.kargo.com/tag/featured)  
  - [APAC](https://blog.kargo.com/tag/apac)  
  - [cookies](https://blog.kargo.com/tag/cookies)  
  - [fraud](https://blog.kargo.com/tag/fraud)  
  - [commerce](https://blog.kargo.com/tag/commerce)  
  - [keepitclean](https://blog.kargo.com/tag/keepitclean)  
  - [snap](https://blog.kargo.com/tag/snap)

## Programmatic

### [Finding the Future of Measurement with Cohorts](https://blog.kargo.com/finding-the-future-of-measurement-with-cohorts)  
By  
[Billie Hirsh](https://blog.kargo.com/author/billie-hirsh) on August 17, 2021

### [The Story Behind: Q3 Ad Innovation](https://blog.kargo.com/the-story-behind-q3-ad-innovation)  
By  
[Kargo Design Team](https://blog.kargo.com/author/kargo-design-team) on August 11, 2021

### [France Paves The Way For More Action Against Google’s Unfair Practices](https://blog.kargo.com/france-paves-the-way-for-more-action-against-googles-unfair-practices)  
By  
[Michael Shaughnessy](https://blog.kargo.com/author/michael-shaughnessy) on August 5, 2021

### [Apple’s Newest Privacy Changes Mean More Rework For The Ad Industry](https://blog.kargo.com/apples-newest-privacy-changes-mean-more-rework-for-the-ad-industry)  
By  
[Chris Keune](https://blog.kargo.com/author/chris-keune) on July 12, 2021

### [Avoiding A Bad Google Breakup](https://blog.kargo.com/avoiding-a-bad-google-breakup)  
By  
[Michael Shaughnessy](https://blog.kargo.com/author/michael-shaughnessy) on June 1, 2021

### [TCF 2.0 : Why it Matters](https://blog.kargo.com/tcf-2.0-why-it-matters)  
By  
[Pub Squad](https://blog.kargo.com/author/pub-squad) on April 21, 2021

### [How Publishers Can Win in the Social World](https://blog.kargo.com/how-publishers-can-win-in-the-social-world)  
By  
[Michael Shaughnessy](https://blog.kargo.com/author/michael-shaughnessy) on March 10, 2021

### [The Story Behind: Our newest 3D experiences - Key Art Cube, Revolve & Emerge](https://blog.kargo.com/the-story-behind-our-newest-3d-experiences-keyart-cube-revolve-emerge-1)  
By  
[Mitch Krumm](https://blog.kargo.com/author/mitch-krumm) on February 22, 2021

### [The Story Behind: Swipe Up & Tri-Plex](https://blog.kargo.com/the-story-behind-swipe-up-tri-plex)  
By  
[James Falzone & Natasha Super](https://blog.kargo.com/author/james-falzone-natasha-super) on February 4, 2021

### [Discover New Audiences with Kargo’s A2C Solution](https://blog.kargo.com/discover-new-audiences-with-kargos-a2c-solution)  
By  
[Chris Keune](https://blog.kargo.com/author/chris-keune) on January 7, 2021

Kargo creates breakthrough ad experiences for the world’s leading brands and publishers across all screens from smartphones to smart TVs.