# Controls

## PUBLISHER CONTENT

- Publisher Placeholder
- BBC
- Business Insider
- Harper's Bazaar
- Hollywood Reporter

## SPOTLIGHT INVENTORY

**Spotlight**

| Type | Description |
|------|-------------|
| Overlay | On top of the article with an x-button. |

## VIDEO PLAYER CONTENT

- Business
- Celebrity
- Entertainment
- Fashion
- Motoring
- Music
- Science
- Sports

## SPOTLIGHT INVENTORY

- [Content Complete Overlay](https://demo.kargo.com/ad/3922282)
- [Scroll Activity Masthead](https://demo.kargo.com/ad/3922283)
- [Idle Time In-Article](https://demo.kargo.com/ad/3922284)
- [Attention Shifts Overlay](https://demo.kargo.com/ad/3922285)

## VIEWABILITY

- [Breakaway Toyota](https://demo.kargo.com/ad/3128336)
- [Hover Bonefish Grill](https://demo.kargo.com/ad/3023707)
- [Breakout Secret](https://demo.kargo.com/ad/3023294)

## CTR

- [Transitions Adidas](https://demo.kargo.com/ad/3128337)
- [ABC Bachelorette Branded Takeover with Venti Video Pickup](https://demo.kargo.com/ad/3168089)
- [Kargo Branded Takeover 2020 Nissan Titan](https://demo.kargo.com/ad/3168784)

## ENGAGEMENT

- [Shootout Game Dr. Pepper](https://demo.kargo.com/ad/3023467)
- [Slide to Reveal Sephora](https://demo.kargo.com/ad/3023851)
- [Carousel + Store Locator IHOP](https://demo.kargo.com/ad/3029619)
- [Swipe Ninja Thomas' Bagels](https://demo.kargo.com/ad/3029621)
- [Video Carousel Six Flags](https://demo.kargo.com/ad/3029623)

## ENHANCED PRE-ROLL VIDEO

- [Branded Canvas Instream (Pre-Roll) CPG - Dreyer's](https://demo.kargo.com/ad/3613889)
- [Interactive Pre-Roll Ford | Auto](https://demo.kargo.com/ad/3511825)
- [Split Card Instream (Pre-Roll) Video VAST Video](https://demo.kargo.com/ad/3306870)

## PREMIUM PRE-ROLL VIDEO

- [Premium Pre-Roll Video (Instream) Retail](https://demo.kargo.com/ad/3621047)

## OUTSTREAM VIDEO

- [Branded Canvas Viewstream Aveda](https://demo.kargo.com/ad/3023483)
- [Viewstream (Horizontal) Gucci](https://demo.kargo.com/ad/3023853)
- [Viewstream (Vertical) Tiffany](https://demo.kargo.com/ad/3023857)
- [Viewstream (Square) AT&T](https://demo.kargo.com/ad/3029617)

## BRANDED TAKEOVER

- [Kargo Telecom HRBTO Interactive](https://demo.kargo.com/ad/3871554)
- [Kargo Beauty BTO with Lighthouse](https://demo.kargo.com/ad/3871555)