# Controls

## PUBLISHER CONTENT

- Publisher Placeholder

- BBC

- Business Insider

- Harper's Bazaar

- Hollywood Reporter

## SPOTLIGHT INVENTORY

**Spotlight**

**Type**

**Overlay**

Type

On top of the article with an x-button.

## VIDEO PLAYER CONTENT

- Business

- Celebrity

- Entertainment

- Fashion

- Motoring

- Music

- Science

- Sports

## BRAND NEW

[Runway CORE  CPG - Food](https://demo.kargo.com/ad/3593551)  [Lighthouse Animated  CPG - Food](https://demo.kargo.com/ad/3593535)  [Lighthouse Video  Retail](https://demo.kargo.com/ad/3593537)  [Studio 826 Explorer Gallery  Interactive](https://demo.kargo.com/ad/3716787)  [Venti  Suja](https://demo.kargo.com/ad/4146527)

CTV

[Branded Canvas - Ulta Beauty  CPG - Beauty](https://demo.kargo.com/ad/3619756)  [Overlay - Reign  CPG - Beverage](https://demo.kargo.com/ad/3619758)  [Split Card - TD Bank  Finance](https://demo.kargo.com/ad/3619760)

## SPOTLIGHT INVENTORY

[Content Complete  Overlay](https://demo.kargo.com/ad/3922282)  [Scroll Activity  Masthead](https://demo.kargo.com/ad/3922283)  [Idle Time  In-Article](https://demo.kargo.com/ad/3922284)  [Attention Shifts  Overlay](https://demo.kargo.com/ad/3922285)

## VIEWABILITY

[Breakaway  Toyota](https://demo.kargo.com/ad/3128336)  [Hover  Bonefish Grill](https://demo.kargo.com/ad/3023707)  [Breakout  Secret](https://demo.kargo.com/ad/3023294)

## CTR

[Transitions  Adidas](https://demo.kargo.com/ad/3128337)  [ABC Bachelorette  Branded Takeover with Venti Video Pickup](https://demo.kargo.com/ad/3168089)  [Kargo Branded Takeover  2020 Nissan Titan](https://demo.kargo.com/ad/3168784)

## ENGAGEMENT

[Shootout Game  Dr. Pepper](https://demo.kargo.com/ad/3023467)  [Slide to Reveal  Sephora](https://demo.kargo.com/ad/3023851)  [Carousel + Store Locator  IHOP](https://demo.kargo.com/ad/3029619)  [Swipe Ninja  Thomas' Bagels](https://demo.kargo.com/ad/3029621)  [Video Carousel  Six Flags](https://demo.kargo.com/ad/3029623)

## ENHANCED PRE-ROLL VIDEO

[Branded Canvas Instream (Pre-Roll)  CPG - Dreyer's](https://demo.kargo.com/ad/3613889)  [Interactive Pre-Roll  Ford | Auto](https://demo.kargo.com/ad/3511825)  [Split Card Instream (Pre-Roll) Video  VAST Video](https://demo.kargo.com/ad/3306870)

## PREMIUM PRE-ROLL VIDEO

[Premium Pre-Roll Video (Instream)  Retail](https://demo.kargo.com/ad/3621047)

## OUTSTREAM VIDEO

[Branded Canvas Viewstream  Aveda](https://demo.kargo.com/ad/3023483)  [Viewstream (Horizontal)  Gucci](https://demo.kargo.com/ad/3023853)  [Viewstream (Vertical)  Tiffany](https://demo.kargo.com/ad/3023857)  [Viewstream (Square)  AT&T](https://demo.kargo.com/ad/3029617)

## BRANDED TAKEOVER

[Kargo Telecom  HRBTO Interactive](https://demo.kargo.com/ad/3871554)  [Kargo Beauty  BTO with Lighthouse](https://demo.kargo.com/ad/3871555)