# Controls

## PUBLISHER CONTENT

- Publisher Placeholder
- BBC
- Business Insider
- Harper's Bazaar
- Hollywood Reporter

## SPOTLIGHT INVENTORY

Spotlight

Type

Overlay

Type

On top of the article with an x-button.

## VIDEO PLAYER CONTENT

- Business
- Celebrity
- Entertainment
- Fashion
- Motoring
- Music
- Science
- Sports

BRAND NEW

[Runway CORE  CPG - Food](https://demo.kargo.com/ad/3593551)  
[Lighthouse Animated  CPG - Food](https://demo.kargo.com/ad/3593535)  
[Lighthouse Video  Retail](https://demo.kargo.com/ad/3593537)  
[Studio 826 Explorer Gallery  Interactive](https://demo.kargo.com/ad/3716787)  
[Venti  Suja](https://demo.kargo.com/ad/4146527)

CTV

[Branded Canvas - Ulta Beauty  CPG - Beauty](https://demo.kargo.com/ad/3619756)  
[Overlay - Reign  CPG - Beverage](https://demo.kargo.com/ad/3619758)  
[Split Card - TD Bank  Finance](https://demo.kargo.com/ad/3619760)

SPOTLIGHT INVENTORY

[Content Complete  Overlay](https://demo.kargo.com/ad/3922282)  
[Scroll Activity  Masthead](https://demo.kargo.com/ad/3922283)  
[Idle Time  In-Article](https://demo.kargo.com/ad/3922284)  
[Attention Shifts  Overlay](https://demo.kargo.com/ad/3922285)

VIEWABILITY

[Breakaway  Toyota](https://demo.kargo.com/ad/3128336)  
[Hover  Bonefish Grill](https://demo.kargo.com/ad/3023707)  
[Breakout  Secret](https://demo.kargo.com/ad/3023294)

CTR

[Transitions  Adidas](https://demo.kargo.com/ad/3128337)  
[ABC Bachelorette  Branded Takeover with Venti Video Pickup](https://demo.kargo.com/ad/3168089)  
[Kargo Branded Takeover  2020 Nissan Titan](https://demo.kargo.com/ad/3168784)

ENGAGEMENT

[Shootout Game  Dr. Pepper](https://demo.kargo.com/ad/3023467)  
[Slide to Reveal  Sephora](https://demo.kargo.com/ad/3023851)  
[Carousel + Store Locator  IHOP](https://demo.kargo.com/ad/3029619)  
[Swipe Ninja  Thomas' Bagels](https://demo.kargo.com/ad/3029621)  
[Video Carousel  Six Flags](https://demo.kargo.com/ad/3029623)

ENHANCED PRE-ROLL VIDEO

[Branded Canvas Instream (Pre-Roll)  CPG - Dreyer's](https://demo.kargo.com/ad/3613889)  
[Interactive Pre-Roll  Ford | Auto](https://demo.kargo.com/ad/3511825)  
[Split Card Instream (Pre-Roll) Video  VAST Video](https://demo.kargo.com/ad/3306870)

PREMIUM PRE-ROLL VIDEO

[Premium Pre-Roll Video (Instream)  Retail](https://demo.kargo.com/ad/3621047)

OUTSTREAM VIDEO

[Branded Canvas Viewstream  Aveda](https://demo.kargo.com/ad/3023483)  
[Viewstream (Horizontal)  Gucci](https://demo.kargo.com/ad/3023853)  
[Viewstream (Vertical)  Tiffany](https://demo.kargo.com/ad/3023857)  
[Viewstream (Square)  AT&T](https://demo.kargo.com/ad/3029617)

BRANDED TAKEOVER

[Kargo Telecom  HRBTO Interactive](https://demo.kargo.com/ad/3871554)  
[Kargo Beauty  BTO with Lighthouse](https://demo.kargo.com/ad/3871555)