# Controls

## PUBLISHER CONTENT

- Publisher Placeholder
- BBC
- Business Insider
- Harper's Bazaar
- Hollywood Reporter

## SPOTLIGHT INVENTORY

Spotlight

### Type

Overlay

### Type

On top of the article with an x-button.

## VIDEO PLAYER CONTENT

- Business
- Celebrity
- Entertainment
- Fashion
- Motoring
- Music
- Science
- Sports

### BRAND NEW

[Runway CORE\
\
CPG - Food](https://demo.kargo.com/ad/3593551)  
[Lighthouse Animated\
\
CPG - Food](https://demo.kargo.com/ad/3593535)  
[Lighthouse Video\
\
Retail](https://demo.kargo.com/ad/3593537)  
[Studio 826 Explorer Gallery\
\
Interactive](https://demo.kargo.com/ad/3716787)  
[Venti\
\
Suja](https://demo.kargo.com/ad/4146527)

### CTV

[Branded Canvas - Ulta Beauty\
\
CPG - Beauty](https://demo.kargo.com/ad/3619756)  
[Overlay - Reign\
\
CPG - Beverage](https://demo.kargo.com/ad/3619758)  
[Split Card - TD Bank\
\
Finance](https://demo.kargo.com/ad/3619760)

## SPOTLIGHT INVENTORY

[Content Complete\
\
Overlay](https://demo.kargo.com/ad/3922282)  
[Scroll Activity\
\
Masthead](https://demo.kargo.com/ad/3922283)  
[Idle Time\
\
In-Article](https://demo.kargo.com/ad/3922284)  
[Attention Shifts\
\
Overlay](https://demo.kargo.com/ad/3922285)

## VIEWABILITY

[Breakaway\
\
Toyota](https://demo.kargo.com/ad/3128336)  
[Hover\
\
Bonefish Grill](https://demo.kargo.com/ad/3023707)  
[Breakout\
\
Secret](https://demo.kargo.com/ad/3023294)

## CTR

[Transitions\
\
Adidas](https://demo.kargo.com/ad/3128337)  
[ABC Bachelorette\
\
Branded Takeover with Venti Video Pickup](https://demo.kargo.com/ad/3168089)  
[Kargo Branded Takeover\
\
2020 Nissan Titan](https://demo.kargo.com/ad/3168784)

## ENGAGEMENT

[Shootout Game\
\
Dr. Pepper](https://demo.kargo.com/ad/3023467)  
[Slide to Reveal\
\
Sephora](https://demo.kargo.com/ad/3023851)  
[Carousel + Store Locator\
\
IHOP](https://demo.kargo.com/ad/3029619)  
[Swipe Ninja\
\
Thomas' Bagels](https://demo.kargo.com/ad/3029621)  
[Video Carousel\
\
Six Flags](https://demo.kargo.com/ad/3029623)

## ENHANCED PRE-ROLL VIDEO

[Branded Canvas Instream (Pre-Roll)\
\
CPG - Dreyer's](https://demo.kargo.com/ad/3613889)  
[Interactive Pre-Roll\
\
Ford | Auto](https://demo.kargo.com/ad/3511825)  
[Split Card Instream (Pre-Roll) Video\
\
VAST Video](https://demo.kargo.com/ad/3306870)

## PREMIUM PRE-ROLL VIDEO

[Premium Pre-Roll Video (Instream)\
\
Retail](https://demo.kargo.com/ad/3621047)

## OUTSTREAM VIDEO

[Branded Canvas Viewstream\
\
Aveda](https://demo.kargo.com/ad/3023483)  
[Viewstream (Horizontal)\
\
Gucci](https://demo.kargo.com/ad/3023853)  
[Viewstream (Vertical)\
\
Tiffany](https://demo.kargo.com/ad/3023857)  
[Viewstream (Square)\
\
AT&T](https://demo.kargo.com/ad/3029617)

## BRANDED TAKEOVER

[Kargo Telecom\
\
HRBTO Interactive](https://demo.kargo.com/ad/3871554)  
[Kargo Beauty\
\
BTO with Lighthouse](https://demo.kargo.com/ad/3871555)