# Controls

## PUBLISHER CONTENT

- Publisher Placeholder
- BBC
- Business Insider
- Harper's Bazaar
- Hollywood Reporter

## SPOTLIGHT INVENTORY
Spotlight Type
Overlay Type
On top of the article with an x-button.

## VIDEO PLAYER CONTENT
- Business
- Celebrity
- Entertainment
- Fashion
- Motoring
- Music
- Science
- Sports

## BRAND NEW
[Runway CORE\ CPG - Food](https://demo.kargo.com/ad/3593551)  
[Lighthouse Animated\ CPG - Food](https://demo.kargo.com/ad/3593535)  
[Lighthouse Video\ Retail](https://demo.kargo.com/ad/3593537)  
[Studio 826 Explorer Gallery\ Interactive](https://demo.kargo.com/ad/3716787)  
[Venti\ Suja](https://demo.kargo.com/ad/4146527)

## CTV
[Branded Canvas - Ulta Beauty\ CPG - Beauty](https://demo.kargo.com/ad/3619756)  
[Overlay - Reign\ CPG - Beverage](https://demo.kargo.com/ad/3619758)  
[Split Card - TD Bank\ Finance](https://demo.kargo.com/ad/3619760)

## SPOTLIGHT INVENTORY
[Content Complete\ Overlay](https://demo.kargo.com/ad/3922282)  
[Scroll Activity\ Masthead](https://demo.kargo.com/ad/3922283)  
[Idle Time\ In-Article](https://demo.kargo.com/ad/3922284)  
[Attention Shifts\ Overlay](https://demo.kargo.com/ad/3922285)

## VIEWABILITY
[Breakaway\ Toyota](https://demo.kargo.com/ad/3128336)  
[Hover\ Bonefish Grill](https://demo.kargo.com/ad/3023707)  
[Breakout\ Secret](https://demo.kargo.com/ad/3023294)

## CTR
[Transitions\ Adidas](https://demo.kargo.com/ad/3128337)  
[ABC Bachelorette\ Branded Takeover with Venti Video Pickup](https://demo.kargo.com/ad/3168089)  
[Kargo Branded Takeover\ 2020 Nissan Titan](https://demo.kargo.com/ad/3168784)

## ENGAGEMENT
[Shootout Game\ Dr. Pepper](https://demo.kargo.com/ad/3023467)  
[Slide to Reveal\ Sephora](https://demo.kargo.com/ad/3023851)  
[Carousel + Store Locator\ IHOP](https://demo.kargo.com/ad/3029619)  
[Swipe Ninja\ Thomas' Bagels](https://demo.kargo.com/ad/3029621)  
[Video Carousel\ Six Flags](https://demo.kargo.com/ad/3029623)

## ENHANCED PRE-ROLL VIDEO
[Branded Canvas Instream (Pre-Roll)\ CPG - Dreyer's](https://demo.kargo.com/ad/3613889)  
[Interactive Pre-Roll\ Ford | Auto](https://demo.kargo.com/ad/3511825)  
[Split Card Instream (Pre-Roll) Video\ VAST Video](https://demo.kargo.com/ad/3306870)

## PREMIUM PRE-ROLL VIDEO
[Premium Pre-Roll Video (Instream)\ Retail](https://demo.kargo.com/ad/3621047)

## OUTSTREAM VIDEO
[Branded Canvas Viewstream\ Aveda](https://demo.kargo.com/ad/3023483)  
[Viewstream (Horizontal)\ Gucci](https://demo.kargo.com/ad/3023853)  
[Viewstream (Vertical)\ Tiffany](https://demo.kargo.com/ad/3023857)  
[Viewstream (Square)\ AT&T](https://demo.kargo.com/ad/3029617)

## BRANDED TAKEOVER
[Kargo Telecom\ HRBTO Interactive](https://demo.kargo.com/ad/3871554)  
[Kargo Beauty\ BTO with Lighthouse](https://demo.kargo.com/ad/3871555)